Have you ever heard of such things? I've found it on
http://www.ims.fm/events/kompetencje/pop-up-store and I have to admit it's a great way to increase the brand awareness and to connect with new clients. It started in 1997 in California with uncommercial brands, and since then it has grown to the point, where we can see a pop-up store on basically every corner of the main streets. Do you have any experiences with this phenomenon?;)